Why a realistic asking price, a pro-active Agent and a well-presented property are the key ingredients when selling.
The majority of house buyers now shop online and if they don’t like what they see they’re not going to pick up the phone and book that all important viewing. Getting your property looking its absolute best is key and while very few of us live in a show home on a daily basis, the injection of a little show home style will definitely go a long way. Most house moves are aspirational; remember you’re not just selling bricks and mortar but you’re also selling a lifestyle. People instinctively want what other people want so making your property tick a lot of boxes on the wish lists of potential buyers will mean lots of interested viewers.
So, ‘how exactly do you do this?’ I hear you ask. Well, first of all deal with clutter. Thinning out possessions will not only make your home look more spacious but also will put you in the mind-set for moving.
Secondly, deal with any maintenance issues such as dripping taps, cracks in plaster and broken tiles. Be proactive and consider any problems that may show up on a survey – have the boiler serviced and sort any issues with electrics.
Finally, make sure your home sparkles particularly the kitchen, bathrooms, and windows. We see other people’s dirt far more easily than our own and, yes, it is more off-putting.
Once you’ve done all this make sure your Estate Agent uses a professional photographer for those important shots. After all your hard work this will definitely make your property stand out from the online competition.
When it comes to deciding on the asking price the key is to be REALISTIC and not to be seduced by an over ambitious valuation. Today’s buyers are savvy and will know more or less what your property is worth and what they’re prepared to pay for it. If it’s too expensive viewings will be few and far between and the longer it’s on the market, the less attractive it becomes.
This is ultimately down to your choice of Estate Agent, however, there are questions you can ask to ensure your property is given maximum exposure. Make sure they advertise on the major property portals; find out whether they advertise in the local press and if they use social media platforms for selling. The more avenues of advertising they use, the greater the visibility of your property to potential buyers.